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Step into the intersection


Diversity drives innovation. Your best chance for groundbreaking innovation is at the intersection where diverse concepts, disciplines, cultures, and industries collide. 

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Step into the intersection


Diversity drives innovation. Your best chance for groundbreaking innovation is at the intersection where diverse concepts, disciplines, cultures, and industries collide. 

Clients come to us because they’re looking for something different

They’ve brought in strategy firms that delivered a lengthy set of recommendations, most of which end up in the binders they came in. They’ve worked with ideation firms, and generated ideas that went nowhere. They’ve turned to creative agencies, and found themselves managing sprawl and busy work.

The Medici Group is the innovation and strategy firm for today’s new normal. We specialize in developing growth opportunities, agile leaders, and innovative cultures. We can show you how to innovate and grow, even when the rules are changing; develop leaders that can lead with agility, even in the face of uncertainty; and create a self-sustaining culture of innovation that can withstand even the most volatile markets.

Our founder, Frans Johansson, is the innovation thought leader who created and popularized the term “Medici Effect.” The Medici Effect is the result of the phenomenon that happened in Florence, when diverse concepts, cultures, and disciplines intersected, leading to one of Europe's most creative eras, the Renaissance. The “intersection” is where groundbreaking innovation happens.

We help organizations create intersections that unlock the power of diversity to unleash their most innovative and creative potential.

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Approach


Diversity is profit. Unpredictability is opportunity. Strategy is execution. 

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Approach


Diversity is profit. Unpredictability is opportunity. Strategy is execution. 

Intersectional Thinking

The Medici Group's approach to innovation, Intersectional Thinking, harnesses the power of diversity, the click moments that come from intersections, and the insights born out of action. This approach brings together possibilities from diverse perspectives with a Smallest Executable Step™ focus that allows organizations to be agile in sidestepping common traps of innovation and unpredictable forces.

Intersectional Thinking challenges a world where specialization is highly valued, functional teams the norm, logic rules decisions, and confidence is comfort. Our approach and mindset requires a reframing of what diversity means, creating collision-prone environments, and even placing ourselves in uncomfortable situations. We deeply believe that Intersectional Thinking enables individuals to tap into their most creative selves, and empower them to be innovation leaders. 


Medici’s work has … provided a framework and initiative to make changes. There are many positive developments in progress inspired, enhanced or somehow touched by [our] interaction with Medici.
— John Kosner, EVP, ESPN Digital & Print Media
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Expertise


We are outside the box, giving you an intersectional 360 degree perspective on your business.

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Expertise


We are outside the box, giving you an intersectional 360 degree perspective on your business.

We work with organizations to develop strategies that reflect today's new normal of volatility, uncertainty, complexity, and ambiguity. We advise Executive Leadership, including CEOs, Executive Leadership Teams, and business unit heads, on their most pressing business challenges.  These range from how to operationalize innovation and balance its risks and rewards, how to execute in the face of uncertainty, how to connect diversity to the business, and how to implement cultural change. 

We build engagements that align with client ambitions and priorities, each designed around our Intersectional Thinking approach and utilizing our field-tested tools, methods, and best practices.

 
The only company that I know that teaches the practical steps that actually make innovation happen.
— Lorie Valle-Yañez, Chief Diversity Officer, MassMutual
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Clients


We have propelled over 1,000 teams to develop game changing solutions for their organization. Our clients include 30 percent of the Fortune 100.

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Clients


We have propelled over 1,000 teams to develop game changing solutions for their organization. Our clients include 30 percent of the Fortune 100.

PARTIAL LIST OF CLIENTS

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Disney


One of the world's most creative companies wants to take it to the next level.

A Disney network needed fresh, creative eyes to explore radically new programming for a key demographic. Through our growth strategy consulting service, The Medici Group took 65 leaders from ideation to testing and prototyping 10 new strategies around programming, content reuse, brand, and engagement. In just three months of prototyping, teams presented new pilot concepts, new transmedia products, and new interactive experiences. Network leadership green lit 6 of the 10 initiatives.

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Disney


One of the world's most creative companies wants to take it to the next level.

A Disney network needed fresh, creative eyes to explore radically new programming for a key demographic. Through our growth strategy consulting service, The Medici Group took 65 leaders from ideation to testing and prototyping 10 new strategies around programming, content reuse, brand, and engagement. In just three months of prototyping, teams presented new pilot concepts, new transmedia products, and new interactive experiences. Network leadership green lit 6 of the 10 initiatives.

I’ve worked here for 8 years and have taken on some really interesting projects … The last two days, just as far as fulfilling, fun, exciting (and tough!) work have probably been my two favorite days working at this company.
— Disney Participant on Medici's Ideation Session
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ESPN


The world’s leading sports authority wants to go on the offense.

With a broadening viewership base from around the globe, ESPN needed to diversify its content. Medici worked with the network to identify areas where ESPN could expand and adapt its coverage to appeal to increasingly diverse viewers. 

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ESPN


The world’s leading sports authority wants to go on the offense.

With a broadening viewership base from around the globe, ESPN needed to diversify its content. Medici worked with the network to identify areas where ESPN could expand and adapt its coverage to appeal to increasingly diverse viewers. 

 

In July 2014, ESPN Digital and Print Media was coming off incredibly successful coverage of the World Cup with an expanded international audience. They came to The Medici Group to build on that momentum and continue to expand their thinking on content around multicultural and global markets.

By applying an Intersectional Thinking approach, Medici is actively working to help ESPN Digital & Print Media continue to think differently about how diversity can drive them towards expanding markets.

This is a time when consumers want whatever they want wherever they want it on the device they want. It’s no longer about just sitting in front of the TV.
— President, ESPN, Inc. Co-Chairman, Disney Media Networks
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Trinidad & Tobago


The Caribbean’s largest economy wants to stand apart. 

Known for its oil and gas, Trinidad & Tobago is expanding to become an international financial center (IFC) and gateway to the Americas. Medici created an iconic campaign, aligning Trinidad & Tobago with top-ranked IFCs and put them on the map for international bankers in major financial hubs like New York, London, Beijing, Dubai, and Toronto. Already Trinidad & Tobago is changing the perception of Caribbean banking.

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Trinidad & Tobago


The Caribbean’s largest economy wants to stand apart. 

Known for its oil and gas, Trinidad & Tobago is expanding to become an international financial center (IFC) and gateway to the Americas. Medici created an iconic campaign, aligning Trinidad & Tobago with top-ranked IFCs and put them on the map for international bankers in major financial hubs like New York, London, Beijing, Dubai, and Toronto. Already Trinidad & Tobago is changing the perception of Caribbean banking.

The Trinidad & Tobago International Financial Centre is excited about the partnership with The Medici Group for the execution of innovative and outside-the-box strategies. We are enthralled at the progress they have made in positioning Trinidad & Tobago as one of the foremost locations for Financial Services in the Western Hemisphere.
— Varun Maharaj, CEO, Trinidad & Tobago International Financial Centre
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MetLife


America’s largest life insurer needs to innovate in a key growth market.

With a rising middle class, Latin America was a top region to grow at MetLife. But the demographic skewed young, demanding a new approach to offerings, and offices were siloed across seven countries. Through our growth strategy consulting service, Medici helped 60 leaders develop new customer engagement, marketing, and product strategies. In four months of prototyping, teams improved collaboration and unleashed a startup metabolism. Revenues from the region have yielded double-digit growth year over year since.

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MetLife


America’s largest life insurer needs to innovate in a key growth market.

With a rising middle class, Latin America was a top region to grow at MetLife. But the demographic skewed young, demanding a new approach to offerings, and offices were siloed across seven countries. Through our growth strategy consulting service, Medici helped 60 leaders develop new customer engagement, marketing, and product strategies. In four months of prototyping, teams improved collaboration and unleashed a startup metabolism. Revenues from the region have yielded double-digit growth year over year since.

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The Medici team doesn’t focus on PowerPoint documents and market research. It’s about prototyping and testing and getting real reaction ... that when you come back after the 100 days, you want more than a six- point PowerPoint presentation. You actually want something you can sell.
— John Geyer, VP of Innovation, MetLife
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The Medici Family


The most prominent family in Florence, the Medicis were patrons of the arts, helping draw in sculptors, scientists, poets, philosophers, architects, and others to the city. These creators intermingled, learned from one another, and tore down the barriers of their disciplines, unleashing a creative explosion that became one of the most innovative eras in history—the Renaissance.

We may not be modern-day Renaissance men and women but our team lives everyday at the intersection.

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The Medici Family


The most prominent family in Florence, the Medicis were patrons of the arts, helping draw in sculptors, scientists, poets, philosophers, architects, and others to the city. These creators intermingled, learned from one another, and tore down the barriers of their disciplines, unleashing a creative explosion that became one of the most innovative eras in history—the Renaissance.

We may not be modern-day Renaissance men and women but our team lives everyday at the intersection.


Frans Johansson
FOUNDER/CEO

Frans Johansson is the bestselling author of The Medici Effect and The Click Moment.

He advises Fortune 100 senior executives on strategy and speaks to audiences worldwide about intersectional innovation and success. 

Born and raised in Sweden, Frans has lived all his life at the intersection. He has founded a software company, an international healthcare firm, and a hedge fund, and has published articles on healthcare, information technology, and the science of sport fishing. Frans holds a B.S. from Brown University and an MBA from Harvard Business School.

 

SWEET JOY HACHUELA
NETWORKS

Sweet Joy Hachuela directs and sets the agenda for the Diversity Drives Innovation (DDI) Network.  

Previously, she was managing director of Springboard—Partners for Cross-Cultural Leadership and managed Global Employee Networking Groups for JP Morgan Chase. In addition, she has consulted and trained program directors throughout the U.S. for the Wheelock Institute and developed strategic marketing programs for Womenfuture, a women-focused startup in global leadership programs. Sweet Joy has an M.S. in Public Health from the Harvard School of Public Health.                         

CHANTAL YANG
STRATEGY AND OPERATIONS

Chantal Yang leads strategic planning and execution for the firm, and works with clients to ensure engagements align with their ambitions.

She brings 18 years of experience accelerating the growth of startups from early stage to initial public offerings. She has advised entrepreneurs and executives and set communications strategy for emerging growth companies. Most recently, Chantal was a director at LEWIS and prior to that, ran strategic communications for Red Hat’s Middleware division. Chantal holds a B.A. in Sociology from Harvard University.

 

 

Reginald Canal
BUSINESS DEVELOPMENT

Reginald Canal is responsible for nurturing new business and providing a white-glove client experience from the first interaction through the execution of the project.

This attention to client excellence comes from a 15-year tenure at HSBC, which included a two-year assignment with HSBC’s Consulting Group in Hong Kong; managing HSBC’s New York City flagship Premier Affluent Center to record sales results; and creating the Affluent African American Segment targeting High Net Worth Individuals and Commercial Clients. Reggie holds a B.A. and an MBA from Binghamton University.

 

Kristian Ribberström
EXPERIENCE DESIGN

Kristian Ribberström leads the design of exceptional experiences for clients—a role that perfectly combines his experience in education and curriculum development with his consulting work with corporate clients. Previously, Kristian taught philosophy and languages in Sweden and developed case study methodology in various entrepreneurial settings.

He is passionate about exploring intersections between different cultures, migrations, and multi-ethnic societies. Kristian holds a B.A. and M.A. in Education and Language Arts from the University of Gothenburg, Sweden.